AI Product Photography Guide

Clean catalog shots, hero frames, and lifestyle product scenes with consistent edges and readable materials.

Choose a product photography mode

ModeWhen to use it
Catalog / seamlessE-commerce, packshots, SKU consistency
Hero / lifestyleAds, landing pages, storytelling
Macro / detailTexture, materials, craftsmanship

Seamless and gradients

For catalog looks, specify the sweep:

Product mockup example

  • “white seamless, soft gradient falloff, floating shadow, crisp product edges”

Material truth

Name finish and imperfections intentionally:

  • “matte ceramic glaze with subtle speckle, micro fingerprints in highlights”

Reflection control

Reflective products need light tent or strip reflections language:

  • “controlled speculars, soft reflections, no blown hotspots”

Label and packaging text

If packaging must be readable, see AI image text rendering.