AI Product Photography Guide
Clean catalog shots, hero frames, and lifestyle product scenes with consistent edges and readable materials.
Choose a product photography mode
| Mode | When to use it |
|---|---|
| Catalog / seamless | E-commerce, packshots, SKU consistency |
| Hero / lifestyle | Ads, landing pages, storytelling |
| Macro / detail | Texture, materials, craftsmanship |
Seamless and gradients
For catalog looks, specify the sweep:

- “white seamless, soft gradient falloff, floating shadow, crisp product edges”
Material truth
Name finish and imperfections intentionally:
- “matte ceramic glaze with subtle speckle, micro fingerprints in highlights”
Reflection control
Reflective products need light tent or strip reflections language:
- “controlled speculars, soft reflections, no blown hotspots”
Label and packaging text
If packaging must be readable, see AI image text rendering.
Related
- Aspect ratio for platform crops
- Style reference for brand-locked finish